Bless Dr Emoto Who Passed Over Today - 17 Oct, 2014 (video)

SEO: develop your site/blog for more exposure in search engines

Google, like it or not, is a global ally in your online marketing plan. To take advantage of 'em, isn't going to cost you a dime in cash flow - if you follow my three tips. 

For example, it'e easy to find me - just google "seo ashland oregon" (without quotation marks) and I am the third search result listing on the first page search results.

Or, google ashland oregon taxi, and my client, Yell OH Taxi, is the first search result on the first page of search results. 

Want a global result? Google gold wash plant for sale. My client,goldtowner.com, is listed on the first page of search results.

Finally, here are my three tips to get your SEO mojo expanding.

Do all three, not just one or two, to improve your SEO (search engine optimization). Google has just updated the mechanics of its' search engine methods (aka Panda algorithm) to help small businesses. And, the good news is they are going to keep making positive change for us small businesses - this is just the foundation work talking place now.

Okay, here you go with my free techniques to benefit your SEO ....

#1 Gmail Centric
Hey, I know gmail reads your email so I no longer use it for my personal email. But, for business, you gotta have one gmail account to firmly boost your SEO. It's easy to forward your gmail content, automatically, to any other email service - for free - click here to learn. So, I am assuming you now have one gmail account established, to move forward with my next free SEO tip.

#2 Get A Google+ Page
This is a free page, and I mean page, to detail your business. It includes your description and link to your web site and/or blog. Once you are logged into your gmail account - click here - to get your Google+ page.

Now, just a note about Page Rankwhich I have covered in detail in a previous newsletter. This ranking is a scale of 0 to 10 with 10 being the best rank to have. A site or blog ranked 10 means lots of links from different geographic locations and lots of visitor traffic. For example, Facebook is a 10 and so is youtube, twitter, linkedin, and of course google+. Just by creating a google+ page and adding a link to your web site, you have told Google that a 10 ranked site now links to your site, which helps pull up (IMPROVE) your page ranking.

Believe me, I don't make this stuff up. You are receiving the nuts and bolts of how SEO works out there in internet land. SEO is not a mystery; it's a science.

#3 Google Maps
When you are logged into your gmail account submit a request to add your biz to Google map(s).Click here to get started adding your location.

It's fine if you don't have a store front but you do need an address, even a private mailbox will do. By placing your biz on Google maps you'll accomplish 1) adding another web site link of a 10 ranked site, 2) enable your business showing up on Google maps when someone is looking for your services/products, and 3) includes your product and service info into Google databases.

Make sure you "verify" your map listing by receiving a postcard from them in the mail. If you skip that verification step then you will not appear on the maps.

You now have three proven techniques to improve your SEO strategy, with the goal being your biz receives more exposure.

Have a question? What to soar in the search engines? Send an email and we can connect to discuss your situation.

Blessings, Steu

Personal Planning: health is our only real wealth

Health is our only real wealth.

Here are five easy steps to improving your health, which are proven by science, without having to take a prescription, and without too much fuss about rearranging your schedule.

1. Our bodies are mostly made of water, so keep your self hydrated.  Click here to view slide show on water in the body.


2.  Water is alive and can be programmed by your thoughts. Don't take my word for it, watch this video by Dr. Masaru Emoto who received his doctorate from the Open International University, and introduced the concept of micro cluster water and Magnetic Resonance Analysis.




3.  Listen to your favorite soothing music. Music DOES help reduce stress and increase your general health, proven by science - click here to read the article.


4.  Connecting to Nature helps reduce heart disease and can improve your sex life. No, you don't need to give up your day job to achieve this great results. Click here to read the article and related research.


5.  Meditation has proved over and over again that it helps to reduce anxiety and stress. You can read about the results of over 163 studies - click here.


Taking control of you life and health is about tuning into your heart and mind by letting go of situations that cause you negative emotion.  The five links about are informative and researched resources with compelling evidence that there is more to you and I than meets the eye. 

Business Planning - how much can I expect to spend on a web site?

Pricing a web site is not as easy as going to  shopping for products at your local grocery store or box store.

In my web reputation consultingbusiness I am regularly asked, “How much will it cost me to get a web site going?”  That question is similar to the question what is the best type of coffee to drink; there is not really a simple answer.

Here are the five reasons why a simple, concrete answer is difficult.

1. Web site design and development is a service and not a product.
A quality web site is something that grows over time. Technology is always changing, which means that in order for your web sit to stay current it needs to be modified. While it may be hard to believe, a web site is a service since it will require an ongoing effort to maintain.

2.  Building a successful web site is a complex undertaking.
There are the obvious parts of a web site like written content, images, store products, and the freebies you offer to entice visitors to connect with you. But there are also other components that are just as important as those, maybe more important. After all, what good is a web site, if it cannot be easily found by potential customers? Those other components include SEO (Search Engine Optimization), social networking, and some level of planing of internet marketing - even if it’s just a newsletter.

There are dozens and dozens of questions to designing the best web site for your needs. Are you willing to go through those? Are you willing to pay for the time to go through that data processing to arrive at your optimum site? Or, is it better to use a trusted resource, with a decent client reputation, who can reduce those questions and get your web presence up to speed for a fair price?

3. Web site quotes are very subjective.
There are numerous ways in which to build a quality and successful web site.  You can find this out by contacting five companies and getting a price from each one. The prices will be all over the road. I have been told by clients that they received quotes of $1,500 - $8,500 for the same work. How can this be possible?

4. The measure of success must be clearly defined.
The web site industry has lots of opinions and none are right or wrong. For example, one designer might think your web site should be built from the latest code, while another designer thinks your site needs to look like a piece of art, and yet another designer says to build your web site with a simple, direct approach that maximizes SEO and social marketing from the get-go. 

While there are many bells and whistles and features a web site can have, but the most important question is, “Is your web site fulling your business goals and objectives?”
The success of your published web site can be measured in terms of page rank or search engine results. It can also be measured in terms of simple numbers like page views and visitor statistics.

5. There are two ways to price a web site.
The only way to price a web site is 1) an hourly basis or 2) a project model.  In a project mode, or fixed pricing, quote you receive a set price of $3,500 for 12 months. And on a hourly price tag you would receive a bid for $80 an hour, for as longs as it takes to complete the project.  As a rule of thumb, a medium size web site, without a store, will take 30-35 hours to design and build the content.

Pricing by the hour means you are going to see a weekly report on what was accomplished and how long it took to get ‘er done.

In both instances you will be working on a time line with expected completion dates for the tasks being discussed in your meetings. 

As a third party reference, you can review the average salary of a web designer at http://www1.salary.com/Web-Designer-salary.html

6.  The web site industry has few Standards.
Because this industry is relatively new, there is no deep collection of set practices in place. As I mentioned before, there are many ways to build a web site, there are many features and services associated with a web site, and there are multiple programs available to build a web site. Since web technology is constantly evolving, the scope of web site methods will likely increase.

In the end, there is really no meaningful answer to the question, “How much will it cost to build my web site?” And, when you understand the subjective foundation of the question, you have a more informed approach to moving forward with your web site. 

Steu Mann is a web reputation consultant with over 10 years of working with businesses in build quality web systems to achieve specific business objectives. Send him an email - click here.